
Our Purpose
We are a mission-driven nonprofit organization based in Santa Fe, New Mexico, working at the dynamic intersection of compassion and systemic change. Our core purpose is to empower local outdoor recreation professionals to thrive economically, so they can serve as ambassadors of stewardship, access, and preservation of the natural world.
By investing in the people who support and sustain New Mexico’s outdoor economy—guides, outfitters, educators, trail builders, small business owners—we ensure that the state’s natural beauty is not only preserved but elevated through a community of thriving, skilled, and economically secure professionals.
Our Vision
A thriving New Mexico where outdoor professionals are equipped, empowered, and valued—driving inclusive economic growth and preserving our shared natural heritage for generations to come.
Focus Areas

EDUCATION
Youth Career Awareness & Exposure
We are committed to building the next generation of outdoor leaders.

ECONOMIC
DEVELOPMENT
Small Business Empowerment
We support outdoor recreation entrepreneurs and independent professionals with resources, mentorship, and access to capital.

TRAINING
Career Development & Apprenticeships
We promote workforce development through certified, experience-based pathways.
Learn About Our Core Values

Centering inclusion in all programs and pathways
Equity

Uplifting people as the heart of conservation and access
Compassion

Cultivating deep respect for land, water, and community
Stewardship

Turning passion for the outdoors into sustainable careers
Empowerment

Bridging generations, cultures, and systems for shared progress